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Event Details
Peer to Peer Workshop:
Title: Bags, Belts and Baubles: The Accessory Business for Beginners
Big SMARTY Member price: FREE
Little SMARTY Member price: $15
Non-Member price: $25
About this workshop:
Many of us tinker with the idea of designing a handbag or jewelry line, or even a collection of something "accessorizing" that we see missing from the market, but successfully launching an accessories business takes more than a great imagination and a few friends as clients. Come hear how to get started in a micro-workshop designed to give you a brief overview for the launch phase.
What you’ll leave with:
- Realistic budget for launching your accessory company
- Resources for sourcing raw materials
- Information on finding partners to help get your product made if you can’t make it yourself
- Sales funnels
- Advice on how you should spend your money (fashion publicist, showroom fees or the trade show circuit)
This Workshop Is Ideal For:
Designers - new and emerging, corporate types who want to make a change
Peer to Peer Leader Bio:
Christine Syquia was the co-founder and owner of charm and luck. Carried in Nordstrom, Dillard’s, Macy’s and one of the top-selling handbag brands for Home Shopping Network (HSN), charm and luck grew to be a 7-figure accessory company within 5 years of launching. charm and luck grew their company to have 3 spinoff handbag brands including the license for Zandra Rhodes. Christine now works with designers with her consulting company, Accessory Business 101, as she helps designers navigate through the maze of the fashion industry.
About The Peer to Peer Program:
The SMARTY Peer to Peer program gives experts within the SMARTY community opportunities to present content-rich information on topics ranging from social media, finance, accounting, branding, marketing, public relations and other areas of entrepreneurial interest. Attendees get the benefit of the presenter’s authority and experience in a field, while the presenter enjoys a visible platform from which to share her products or services.
*Members, please email Diana at diana@smartypeople.com for the Member discount code.
When & Where
Working Village
212 marine street, suite 100
Santa Monica,
CA 90405
Tuesday, January 3, 2012 from 7:00 PM to 9:00 PM (PT)
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Hosted By
SMARTY
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